On 2012, for the launch of TWELV Magazine, Hissa Igarashi and Sayuri Marakumi designed a breathtaking dress using only gummy bears. The dress, according to TWELV, was inspired by Alexander McQueen’s iconic The Parrot Dress influenced by his muse Isabella Blow. Igarashi and his fashion assistant Sayuri Marakumi recreated the McQueen Parrot dress with 50,000 gummy bears. The dress was first created from a dress form out of steel wire, covered with a sheet of vinyl. The 50,000 gummy bears were then hand-glued to the form in a chevron rainbow pattern, creating an edible-and memorable- version of the iconic dress.
To create the masterpiece, steel wire was twisted into the shape of the dress and covered with a sheet of vinyl. Then the 50,000 gummy bears were painstakingly glued on by hand in a colorful pattern reminiscent of a Chevron rainbow.
Taking three weeks to complete, the final dress was fitted exactly to major model Jessica Pitti‘s measurements. And weighing in at approximately 220 pounds, required the strength of three adults to move.
The shoot was held at Splashlight Studios and took 4 to 5 hours to complete.
The result? An incredible nod to a fashion genius that was literally good enough to eat!